Cable companies want to offer services like the NFL Network, Big Ten Network, and ESPN360 to their customers, but they want to be fair to all of their customers—those who are sports fans and those who are not. Therefore, the price must be fair for the value of the NFL Network, Big Ten Network, and ESPN360.

Cable companies would like to provide the NFL Network, Big Ten Network, and ESPN360 to customers that want these services, but not be forced to provide these services to all customers - this would allow all customers to get the NFL Network, Big Ten Network, and ESPN360 if they wanted, without requiring all customers to pay for this expensive programming. We think that is fair for sports fans and for those who are not.

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WHERE IS THE CHOICE?

• NFL Network, Big Ten Network, and ESPN360 are denying choice to cable TV and broadband customers.
  
  
  
• NFL Network and Big Ten Network want to make every cable TV subscriber pay for unwanted sports programming and now ESPN360 wants every broadband customer to pay too.
  
  
  
• NFL Network, Big Ten Network, and ESPN360 want YOU to pay more.
  
  
  

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